Introductory example - Why I chose app development. A few years ago, I faced an important decision. I had to decide which kind of software I wanted my business to be about. I picked app development over web development. Both web and app development offer massive advantages, and both can bring cash, reach huge audiences, and provide excellent customer experiences. Since I had experience in neither, I was not in the position to make a rational decision. So, how did I end up making this life-changing decision? I chose app development because I preferred the feeling of an app over a website. After all, apps are always faster by a few milliseconds. So, my life changed forever because I preferred a very tiny detail. The rest is history. I learned how to program at 13, and at 15, I had my first online app that put my soul in. As the story continues, when I was 16, the commercial success of the app failed, and now I have a story or two. Life is unpredictable.
Yes, one detail makes the difference. One insignificant and subjective detail makes the difference. One can argue anything and make data show whatever one wants. I could have had an endless argument about which software niche to pick, but I just picked and stuck to it. After one has picked, it’s easy to justify the decision logically. Almost everything has endless pros and cons; thus, one detail decides. The key to sales is identifying which detail one does or doesn’t want to buy. Every house has a quiet location and a comfortable layout. Yet, only one has a white blossoming cherry tree.
The moral of the story. Every detail matters; hence, tell and show the truth; a blossoming cherry tree might make the difference at the place you least expect.